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LBC Radio, Friday 15 January 7.25am. Listen here (Scroll to 00.25).

Is there confusion about what people are allowed, and prohibited, to do during lockdown three?

As the Government launched a new advertising campaign about lockdown rules, LCDS Director Professor Melinda Mills advised listeners on LBC's Breakfast Show that it's crucial to: "Avoid blaming the public.”

Data shows more people are moving around and not staying home.

“The public needs clear, consistent communication to build trust on COVID-19 rules. Numbers show we have a fundamentally different lockdown to March. More people are out there now. Why is that?,” asked Professor Mills.